• Stories

A storytelling platform for future global citizens.

GlowEssence Skincare

Introduction

The Zamasama storytelling platform was created as more than just a digital story hub — it was envisioned as a vibrant space where imagination, culture, and learning intersect. Designed for readers across multiple age groups, Zamasama fosters global understanding through stories that reflect diverse voices and experiences. In bringing this vision to life, Zebaq led the design and development of a playful yet intuitive platform, where storytelling is accessible, age-friendly, and beautifully structured across all devices.

Objective

  • Inclusive Storytelling: Designed a platform that welcomes stories from diverse cultures, making content relatable and accessible across different age groups.
  • User-Centered Design: Delivered a clean, intuitive interface that adapts to both young readers and educators, across all devices.
  • Scalable Architecture: Built with future growth in mind — supporting multilingual content, category filters, and community-driven contributions.
  • Global Connection: Bridged geographical boundaries through storytelling, encouraging empathy and global citizenship from an early age.

Strategy

  • Position Zamasama as a trusted, global-first storytelling platform that nurtures cultural curiosity among young readers
  • Design an age-segmented interface that simplifies discovery and makes storytelling feel personal and playful
  • Develop a responsive, mobile-friendly platform capable of scaling to support multilingual content and global contributors
  • Encourage ongoing engagement through contributor-led stories, volunteer features, and seamless user experience across devices

About the brand

Zamasama is a purpose-driven storytelling platform committed to nurturing global citizenship through the power of diverse narratives. Created for young readers, educators, and parents, the platform celebrates cultural richness by publishing age-appropriate stories from around the world. While its mission and content carried strong educational value and emotional depth, Zamasama’s digital presence needed a scalable, modern foundation to support growth and engagement. The brand partnered with our team to design and develop an intuitive platform that reflects its global vision — one that enables seamless story discovery, simplifies content publishing, and creates an immersive reading experience tailored for multiple age groups. The result is a storytelling space that bridges cultures, encourages empathy, and connects the world through the universal language of stories.

GlowEssence Skincare

What we did

The project began with a close evaluation of Zamasama’s core vision and user needs. Our team identified opportunities to enhance user engagement through an intuitive platform design tailored for age-based storytelling. We crafted a seamless user experience that supports age-specific content discovery, multilingual story browsing, and effortless publishing for contributors. The development process focused on creating a responsive, scalable architecture that could grow with the platform’s expanding content and global reach. Accessibility, content structure, and editorial flexibility were prioritized to support educators, parents, and young readers alike. The end result was a storytelling platform that not only supports Zamasama’s mission, but elevates it through thoughtful design and reliable technology.

Client Testimonial

“Their thoughtful design approach and technical expertise brought our vision to life with clarity and purpose. The platform is exactly what we needed — simple for contributors, engaging for readers, and scalable for our global mission. It’s a product we’re truly proud to share with the world.”

Plan

The primary challenge was to reinvigorate Nike's brand presence during the summer season, targeting a demographic that thrives on social media and craves authentic, relatable content.The primary challenge was to reinvigorate Nike's brand presence during the summer season, targeting a demographic that thrives on social media and craves authentic, relatable content.

GlowEssence Skincare
GlowEssence Skincare

Design

The primary challenge was to reinvigorate Nike's brand presence during the summer season, targeting a demographic that thrives on social media and craves authentic, relatable content.The primary challenge was to reinvigorate Nike's brand presence during the summer season, targeting a demographic that thrives on social media and craves authentic, relatable content.

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