In the digital age, it’s no secret that having a mobile-friendly website is essential for any business looking to succeed online. But what about e-commerce websites? The impact of mobile-friendliness on ecommerce SEO is even more critical. In fact, it can make or break an online store’s success. Here’s why.
Firstly, mobile-friendliness has a significant impact on user experience. According to a report by Google, over 50% of mobile users will leave a website if it takes more than three seconds to load. That’s a significant amount of potential customers lost due to slow loading speeds. By optimizing your e-commerce website for mobile devices, you can improve loading speeds and create a seamless shopping experience for your customers.
Secondly, mobile-friendliness is a crucial ranking factor for search engines. In 2018, Google announced that they would be switching to mobile-first indexing. This means that Google uses the mobile version of your website as the primary source for determining rankings. If your ecommerce website is not mobile-friendly, you may be missing out on valuable organic search traffic.
In addition, mobile-friendliness is also a factor in Google’s algorithm for local search results. In fact, 88% of consumers who do a local search on their mobile device visit or call a store within 24 hours. By ensuring your ecommerce website is mobile-friendly, you increase your chances of appearing in local search results and attracting local customers.
So, how does mobile-friendliness differ from normal website SEO? While many of the same principles apply, there are some key differences. For instance, e-commerce websites often have more pages and complex site structures than traditional websites. Optimizing these pages for mobile devices requires a different approach than optimizing content pages for traditional websites.
To ensure your ecommerce website is mobile-friendly and optimized for SEO, consider working with a digital marketing agency like Zebaqweb. Our team of experts can help you optimize your website for mobile devices, improve loading speeds, and create a seamless shopping experience for your customers. Contact us today at zebaqweb.com to learn more about how we can help your e-commerce business thrive.
According to recent statistics, mobile devices account for over 50% of all web traffic worldwide. In the US, this number is even higher, with mobile devices accounting for nearly 60% of web traffic. Additionally, 62% of smartphone users have made a purchase online using their mobile device in the last six months. These numbers demonstrate the importance of mobile-friendliness for e-commerce websites. By optimizing your website for mobile devices, you can tap into a massive market of mobile users and improve your chances of success.